Sweet Disorder Vintage

1940s Ruched Midriff Swimsuit By Cole of California

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Stunning 1940s ruched midriff swimsuit by Cole of California. An iconic design with a ruched sweetheart neckline, exposed midriff, and ruched high waisted 'briefs'. Cute little bow at the center of the top. The entire back, sides and straps of the suit are ruched with elastic for a perfect fit. Sweet windowpane check cotton fabric in black and beige. The beige stripes are more richly colored in person, the camera flattens them a bit. This style is so hard to find and so covetable. It is the height of 1940s swimwear glam.

This style was designed by celebrated Cole of California designer Margit Fellingi. She was responsible for many swimwear innovations during her storied career. Her genius is especially apparent in this design.

Flat Measurements

Chest 14-18" across armpit to armpit. Each cup measures 8" across and 12" high with gentle stretch due to the elastic ruching

Waist 11.5-15"

Hip 15-18"

Length 25" shoulder to hem Length center of neckline to crotch 21"

Best fit size M but will also fit sizes S and L due to the stretch if you don't mind a little imperfection in the fit. For example, it is unpinned on the size XS mannequin and there is some extra room in the cups but it still looks great.

Label: Cole of California Original Size L

Material: Cotton and elastic

This rare 1940s Cole of California swimsuit is in very good condition. There is only gentle age appropriate wear. The elastic is springy and the fabric is fresh with no damage or staining. Freshly hand washed, steamed and ready to wear. This 1940s swimsuit is over 70 years old and a true treasure.

Sweet Disorder Vintage ships worldwide. All items are shipped within 2-5 business days.  

International Shipping rates vary, depending on weight & country. Several international shipping options are available at checkout including DHL and UPS. USPS First Class International service is available but please be advised we cannot be held responsible for lost or delayed packages if you choose this option and your purchase will not be refunded if lost. Sweet Disorder Vintage is not responsible for any duty, customs or other charges for taxes or clearance purposes. 

Domestic We offer free USPS shipping for orders of $200 or more. Free shipping orders are shipped via USPS Priority Mail with delivery confirmation (tracking) and are generally delivered between 3-7 business days. If you require expedited service, signature confirmation or insurance above $100 please select an upgraded option at checkout.

 Signature is required at delivery for all orders that exceed $500.

Expedited Shipping is available at checkout and rates are determined by weight.

Sweet Disorder Vintage is not responsible for delays due to shipping carriers or customs.

Sweet Disorder Vintage is not liable for lost or stolen packages.


Because of the unique nature of vintage items, all items are final sale. If there is a problem with your order, please contact us via email.


size xs small medium large xl
bust 32-34 34-36 36-38 38-40 40-42
waist 22-24 24-26 26-28 28-30 30-32
hips 32-34 34-36 36-38 38-40 40-42


The flat measurements in the product description are the actual measurements of the garment when laid flat. Double the chest, waist and hip measurements for an idea of fit. Please remember to allow a little "space" in a garment beyond your body measurements for ease and a good fit.

If you are uncertain about fit you can measure a similar garment you own that fits you well and compare the measurements with the product. You can use the image below as a guide.


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